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Ch. 02 · The CatalogWBI-047

Email Preference Center

Tier: componentDomain: Marketing

UtilityLanding page that lets a school’s contacts manage which email streams they receive, by adding or removing CRM tags, with contact lookup and staff notifications.

Core capabilities
  • Contact identification by ID or email link parameters
  • Preference changes written as CRM tags
  • Lookup for partial contact information
  • Email notification on updates